Gallery Write-up

In The End We All Will Be Trees” – Jessica Earle

“In The End We All Will Be Trees” by Jessica Earle was presented on the Alfred University Campus in Harder Hall, May 1st. This was an installation consisting of computers, tv’s, and items like turf, photographs, and other things to represent nature. Each piece of the installations represented something in nature in some aspect. There was no attempt to hide the technology for a very specific reason.

These installations displayed a strange connection and disconnection we have with nature. The video screens displayed images of trees, mountains, rocks, flowers, etc. and the turf was laid out on the ground like grass. The poster was an image of a forest, a seat cushion was a flowery scene. The one installation had green cloth draped to look like tree cover. What stood out most to me, was that our generation really doesn’t experience nature like previous generations. We don’t go out and experience nature for ourselves. We rely on artificial objects to give us a sense of nature without actually having to go out into it. We have become so caught up in electronics and technology that we forget about nature and forget that we are a part of nature. We are no different than the trees.

Now, to apply this to motion graphics or GMD, I think the key thing to take from it is that we need to go out and experience things. We can’t continue to rely on artificial things to represent it for us. And there are a couple reasons why. One, the most obvious, is we don’t get the true experience. We don’t get to see all the beauty around us in person and actually be a part of it. And second, if we continue to rely on artificial examples of things, we will lose the connection to the real thing and eventually lose meaning and stray away from the true form of these things. And that is important to art because when we create something we need to be able to accurately depict it, and we need the viewers to be able to connect it to their experiences.

So, from an art aspect, these pieces were actually quite simple. Yes, the patterns or images on the screens may have been a bit complex, but the installations themselves were a fairly simplistic design. In motion graphics, simple can be extremely effective depending on the piece. The content might be a lot to look at, the art might be very detailed, but the way the piece is presented has to have a simplicity to it for the viewer to understand. Sometimes, small movements or a few actions happening at once are more effective than extremely exaggerated movements and everything happening at once.

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